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Brand

Branding for small businesses

A logo is only the beginning. We build a visual system that makes your business equally recognisable on a shopfront, on Instagram and on your website.

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Why a logo alone isn't enough

You get the logo, and then every single time there's a question: which font for this post, which shade on the packaging, how to lay out a story. Every new piece is guessed at, and six months later the business looks like five different companies. Customers don't analyse this — they simply don't remember you.

What a system gives you

We set the rules: fonts, colours, composition, how the mark behaves on light and dark, what to do with photography. After that any piece — a post, a sign, a card, a website — is assembled from those rules and instantly looks like yours. It works whether we make the content or you do.

What we create

  • A logo in every format you need — vector, raster, monochrome, print and screen
  • A colour palette with codes for print, web and social media
  • Typography: fonts for headlines, body text and fine print
  • Usage rules: clear space, minimum size, what not to do
  • Patterns and graphic elements
  • Social media templates for your recurring post types
  • Profile setup: avatar, covers, highlights
  • A brand book as a PDF, so any contractor can work in your style
  • You keep every source file

How we work

  1. 01

    Brief

    We dig into the business, the audience and the competition. We also look at what you like and dislike — faster than any theory.

  2. 02

    Direction

    We show two or three visual directions and you pick one. Everything after that stays inside it.

  3. 03

    Logo

    We draw the mark and test it small, on dark backgrounds and in black and white.

  4. 04

    System

    We add colours, fonts, patterns and templates — everything that turns a style into a system rather than a picture.

  5. 05

    Application

    We show how it looks on real things: a post, a sign, packaging, a website.

  6. 06

    Handover

    We hand over the files and the brand book, and explain how to use them.

Pricing

Logo
3,000 UAH
Brand Kit — typography, colours, patterns, usage rules
6,000 UAH
Brand Book
8,000 UAH
Full Brand Identity — logo, Brand Kit, brand book, applications
15,000 UAH
Social media visual kit — templates and profile setup
3,000 UAH
UX/UI design
from5,000 UAH

Prices for websites, online stores and apps are starting prices — the final cost depends on scope, design and revisions, and is agreed before we begin. Every other service has a fixed price.

Frequently asked questions

How much does a logo cost?

3,000 UAH — a fixed price, not a starting price. It includes several concepts, refinement of the one you choose, and every file format.

How is a Brand Kit different from a brand book?

A Brand Kit is the working parts: colours, fonts, patterns, templates. A brand book is the rulebook you can hand to any contractor. Early on, most small businesses only need the Brand Kit.

Can I order just the logo?

Yes. But if social media or a website are on the horizon, a package works out cheaper — the logo is included and everything is built as one system.

How long does identity work take?

A logo takes about a week. A full identity with a brand book takes three to four weeks. We confirm the timeline before starting.

Who owns the rights to the logo?

You do. On payment, all rights and source files pass to you with no restrictions.

Ready to make your business recognisable?

Tell us about your business and we'll suggest where to start.

Start a project